THINKING DESIGN AND STRATEGIES FOR ITS DEVELOPMENT
Keywords:
design thinking, business, innovation, innovation processes, innovation generation.Abstract
According to international experience, in conditions of high competition, commercial organizations need to use the method of design thinking in order to introduce innovative products to the world market and maintain efficiency in the long term. The study proved that design thinking is a promising technique not only for generating and developing innovations, but also for solving important commercial, social and domestic problems.
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